Explain Three Types of Audience Analysis

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1.       Demographics Analysis

Demographic information includes factors such as gender, age range, marital status, race and ethnicity, and socioeconomic status. In your public speaking class, you probably already know how many students are male and female, their approximate ages, and so forth. But how can you assess the demographics of an audience ahead of time if you have had no previous contact with them? In many cases, you can ask the person or organization that has invited you to speak; it’s likely that they can tell you a lot about the demographics of the people who are expected to come to hear you.

Whatever method you use to gather demographics, exercise respect from the outset. For instance, if you are collecting information about whether audience members have been assaulted, be aware that not everyone will want to answer your questions. You cannot require them to do so, and you may not make assumptions about their reluctance to discuss the topic. You must allow them their privacy.