A global HR management approach for multinational companies must combine standardization with adaptation, integrating core elements such as the Five Principles and the Six Performance-Based Standards with local flexibility. Local leadership should be supported, HR aligned with the business plan, and local recruitment prioritized whenever possible, while ensuring global consistency in policies such as compensation. Intercultural learning should be promoted to disseminate best practices, while ensuring flexibility without compromising cohesion. This balance, as demonstrated by Alpha, enhances competitiveness in diverse markets while maintaining corporate identity.