Practice writing your Research Design

Practice: Based on your Research Title, write the Research methodology. You can base your Methodology on the ‘Research Onion’ by Saunders et al., 2016

State and justify your choice of type of research design that you are going to use in this study: 

  • Is it basic or applied research?
  • Is this a exploratory, descriptive or causal research?
  • What is the philosophy
  • What is the approach i.e., deductive or inductive?
  • What is the strategy e.g. survey?
  • Is this a qualitative, quantitative or mixed choice for data collection
  • The population and sampling type

Your justifications must be based on the opinions and findings of other writers published in journals or books. Suggested text is Saunders, Lewis and Thornbill (2012)


Separate groups: All participants
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