Topic: Subscription Model - Zilingo
Zilingo’s subscription-based business model is an excellent example of how B2B platforms can leverage digital infrastructure to streamline operations and enhance profitability. Unlike traditional wholesale models, Zilingo provides fashion suppliers with a subscription service that grants them access to a vast network of retailers, financing solutions, and supply chain support.
Why is this model effective?
- Steady Revenue Stream—Unlike one-time transaction models, subscriptions generate recurring income, ensuring financial stability.
- Value-Added Services—By offering analytics, financing, and operational support, Zilingo enhances supplier efficiency and retention.
- Scalability—As more businesses join the platform, network effects increase, making the service more valuable over time.
However, sustaining this model requires constant innovation and platform improvements. As competition in the B2B e-commerce space grows, what do you think Zilingo should do to maintain its competitive edge?